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Evaluation: The all-new Adweek good points information and knowledge for advertising, media and ads execs that you just can’t locate at any place else. each one factor contains profiles and interviews with best newsmakers, reviews of scorching advert campaigns, the newest developments in print, electronic and ads and masses more.

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Extra info for Adweek (23 May 2016)

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In the past year, Malone has also taken a 10 percent stake in entertainment company Lionsgate. Those who follow the mogul’s activity say he is intent on building a sort of industry Death Star, coursing with sufficient power and scale to ensure the continued expansion of his empire. 6 billion Employees: 8,400 46 A long time ago, in a galaxy far, far away— well, a few years back anyway—EA Games began to fall out of favor with fans. But Wilson, 41, has made that seem like a distant memory. Last year saw the biggest launch in EA’s history, the highly anticipated Star Wars Battlefront, which so far has shipped 14 million units.

Now, users can also use Snapchat to peruse shoppable ads. Lancôme and Target recently became the first brands to run such units, doing so in Cosmopolitan’s Discover channel on the platform. ) Employees: 2,500 Now spanning 60 countries, the ridehailing app has been a cultural game changer, earning its share of boosters and detractors along the way. Persistent allegations of questionable business practices—including the sabotaging of rivals and plotting a smear campaign against journalists— have earned Kalanick, 39, a bad-boy image.

All told, Dish lost 81,000 net pay-TV subscribers in 2015, roughly the same number it bled the previous year, while earnings tumbled 21 percent. ) Employees: 24,000 This 63-year-old isn’t the flashiest executive in the business, but in his four years at the helm, he’s steered the IPG-owned McCann network in a positive direction. Last year, McCann added new clients like the New York State Lottery, Hulu and Ameriprise while expanding its scope of work with existing accounts such as General Motors, Coca-Cola, Nestlé, Reckitt Benckiser and Verizon.

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